What kind of content does Gregor and Hattie make?
Gregor and Hattie bring a dynamic blend of fitness expertise and relatable humor to their audience. On TikTok and Instagram, they share practical advice for hybrid training and race preparation, particularly for HYROX events, alongside engaging vlogs of their running and gym sessions. Their content also features light-hearted comedy skits that resonate with gym culture and relationship dynamics, making them a unique and appealing partner for athletic apparel brands.
Are you a brand that’s partnered with Gregor and Hattie?
Verify your partnership
Who is Gregor and Hattie’s audience?
Gregor and Hattie's audience is likely comprised of fitness enthusiasts, particularly those interested in hybrid training methodologies like HYROX, running, and general gym culture. Their low engagement rates (TikTok 0.10%, Instagram 0.07%) are significantly below industry benchmarks (TikTok ~3.0%, Instagram ~1.5%), suggesting a potential disconnect between content and audience expectations, or a need for more interactive content. While follower count is substantial, the low ER indicates that current engagement quality is poor, requiring strategic adjustments to foster a more active and invested community.
Which creators are similar to Gregor and Hattie?
If you're looking for creators like Gregor and Hattie, you'll love their content if you're into HYROX, hybrid training, running, and the gym culture.
Katie Summer
Instagram @katiesummerfitness
This creator posts content focused on running and marathon training. They share training updates, discuss running in different weather conditions, and offer personal insights into the mental aspects of running. The creator also frequently features activewear, including specific brands and discount codes. They sometimes include humorous or relatable content about the running experience and personal achievements, such as achieving a personal best.
Hannah Grimshaw
Instagram @hannahgoeshybrid
This creator posts videos about running and fitness. They share their experiences with various races, including 5km runs and Hyrox events, often celebrating personal bests. The content also includes advice on running techniques, gear, and mindset. Additionally, they post about other fitness activities like sauna and ice bath sessions.
Millie Roberts
Instagram @millieeroberts
This creator shares content focused on marathon and Hyrox training, documenting the balance between fitness, work, and a busy social life. They provide practical running tips and showcase workout outfits for various training sessions. Additionally, the creator highlights personal self-care routines and wellness products to assist with their active lifestyle.
Frequently asked questions
Sign in to view Gregor and Hattie's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Gregor and Hattie today
You can use Nutcake’s agentic tools for free. Sign up today to work with Gregor and Hattie on your creator campaign.