What kind of content does Hailey Becnel make?
Hailey Becnel offers a fresh and practical approach to home management on Instagram. Her content focuses on actionable tips for decluttering, from digital spaces like camera rolls to physical ones like kitchens and shoe collections. Viewers can also find simple recipes and smart food storage solutions, alongside helpful advice for maintaining sparkling bathrooms and swimming pools.
Are you a brand that’s partnered with Hailey Becnel?
Verify your partnership
Who is Hailey Becnel’s audience?
Hailey Becnel's audience is primarily interested in practical home management solutions, including organization, cleaning, and efficient food storage, likely driven by a desire for a more streamlined and aesthetically pleasing living space. Their engagement rate of 1.16% on Instagram, while slightly below the platform benchmark, indicates a consistent, albeit moderate, level of interaction. This suggests a receptive audience that may be open to product recommendations and tutorials related to her content pillars, particularly those that offer tangible benefits for daily life.
Which creators are similar to Hailey Becnel?
If you're looking for creators like this creator, you'll love content focused on practical home organization, cleaning hacks, decluttering advice, and delicious, easy-to-store recipes.
Grace Booth
TikTok @gracebooth97 · Instagram @gracebooth97
This creator shares content focused on lifestyle, home organisation, and cleaning tips. Their videos feature a variety of topics including household hacks, realistic daily routines, and family activities. They also post about parenting, cooking, and shopping experiences at different retail stores. The content provides a practical look at managing daily life and household responsibilities.
Laura Mountford
TikTok @lauracleanaholic · Instagram @lauracleanaholic
This creator shares videos about home organisation and cleaning, often focusing on decluttering specific areas such as kitchen cupboards, bathrooms, and laundry rooms. They document their journey through a 'decluttering diaries' series, offering tips and motivation for viewers to organise their own homes. The creator also shares content related to home styling, seasonal refreshes, and travel, including dog-friendly property finds.
Cleaning with Beth
TikTok @cleaningwith_beth · Instagram @cleaningwith_beth
This creator posts videos about home cleaning routines and tips, featuring various cleaning products and techniques. They regularly showcase specific cleaning events, new products, and share personal insights as a working parent managing household chores. Content includes product reviews, cleaning demonstrations, and motivational cleaning challenges, often using time-management tools like timers. They also engage their audience by asking for feedback and suggestions on new content ideas.
Frequently asked questions
Sign in to view Hailey Becnel's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Hailey Becnel today
You can use Nutcake’s agentic tools for free. Sign up today to work with Hailey Becnel on your creator campaign.