What kind of content does Random make?
Random shares their creative journey on TikTok and Instagram, focusing on the vibrant worlds of art and figure collecting. Their content delves into the intricacies of sketchbook decorating, from pricing strategies to exciting raffles, and showcases their passion for collecting, especially League of Legends figures, through engaging unboxing videos. Random also offers valuable insights into growing an art presence online and shares practical advice on sourcing packaging for small businesses.
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Verify your partnershipWho is Random’s audience?
Random's audience is likely comprised of art enthusiasts, collectors of figures (particularly those related to League of Legends), and aspiring artists seeking business advice. Their high engagement rates on both TikTok (15.24% ER) and Instagram (27.69% ER) significantly surpass industry benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicating a highly invested and responsive community. This suggests strong intent signals for content related to art creation, collecting, and business strategies within the creative space.
Which creators are similar to Random?
If you're looking for creators like this, you'll love artists who share their creative process, offer art business tips, and showcase their passion for collecting figures and decorating sketchbooks.
mollypukes
Instagram @mollypukes
This creator makes videos about their artistic process, often showing how they create illustrations, animations, and comics. They share behind-the-scenes content of their work, including making items like bird boxes, Valentine's cards, and ceramic pieces. The creator also documents their experiences at art markets and comic conventions, showcasing new creations such as zines, prints, and pins. They sometimes offer tips and encouragement to other artists, emphasising the importance of creativity and not aiming for perfection.
The Juliet Journal
TikTok @thejulietjournal · Instagram @_thejulietjournal
This creator makes videos about journaling and scrapbooking, often using themed collections. They create content inspired by different eras, colours, and characters, such as Alice in Wonderland or 1940s fashion. The videos also feature unboxings of craft supplies like PET tape and journals. Additionally, the creator shares tutorials on making thank you cards and organising craft materials.
Emily Sneesbee
TikTok @sneesbee · Instagram @sneesbee
This creator focuses on showcasing their artistic process, including sketchbook tours, drawing demonstrations, and studio organisation. They frequently produce fan art inspired by cartoons and popular media, which they convert into stickers and prints for their online shop. Additionally, the creator shares updates regarding their small business, such as order packing, restocks, and workspace tours. Their content provides an insight into the life of an art student balancing creative projects with independent retail.
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